Rajini's Punchtantra - Value Statements for managing Life & Business Situations is a book authored by two corporate professionals, P C Balasubramanian, Director, Matrix Business Services and Raja Krishnamoorthy, Director, Talent Maximus. The authors, have been fans and keen observers of a phenomenon - Rajinikanth who has been enthralling audiences across the country for over the past several decaded. The Book features some of the best know dialogues from Rajinikanth's movies that have been engrained in the memories of us the common people and like a folktale, we have today made them as part of our lives. Comprising of 30 dialogues - according to the author, one dialogue a day keeps life active - not just mere 'punch' statements also their deep-rooted meaning and philosophy behind them. The New Indian Express reviews: A sneak peak: the line ‘En vazhi thani vazhi’ (my way is a unique way) from Padayappa, is the first ‘value statement’ analysed in the book. “You need to be different to succeed. Don’t choose a ‘me too’ line of business or a ‘me too’ way of running a business... Recent history talks of many failures on account of this very herd culture. The failure of many dotcom companies is a typical example,” the analysis reads. "Being an avid reader of books and a die-hard fan of Superstar Rajinikanth, I did buy myself a copy of ‘Rajiniyin Punch Tantram’ (Tamil version) by authors Mr. P.C. Balasubramaniam and Mr. Raja Krishnamoorthy. The writing style is excellent and I also truly enjoyed each page of the book. I feel there can never be a better one on giving such a management perspective to Superstar’s punch dialogues." reviews Shailesh, an avid reader and a fan of Rajinikanth.
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